Recacho Advisory.
Fixed-scope Revenue Architecture Diagnostic

Before the next GTM investment, isolate the contradiction most likely to make it fail.

For founders and executive teams facing one expensive decision about positioning, market focus, sales motion, or partner strategy. The diagnostic turns company evidence into a clear decision, not another general GTM score.

Request the diagnostic View a sample memo

No charge to apply. Fit is confirmed before an agreement or invoice is sent.

The job to be done

Make one consequential revenue decision with better evidence.

This is designed for a decision that must be made within the next 60 days and could otherwise consume a quarter, a senior hire, or a meaningful share of your GTM budget.

  • Should we narrow or change the ICP?
  • Do we have a positioning problem or an execution problem?
  • Are we ready to move upmarket?
  • Should the next investment go to sales, marketing, or partnerships?
  • Why is product interest not becoming reliable pipeline?
01

Five days from evidence to decision.

A bounded process designed to preserve senior judgment and move quickly.

  1. 01

    Frame the decision

    A 45-minute kickoff fixes the decision, success condition, constraints, and evidence questions.

  2. 02

    Test the system

    Company evidence is examined across market, narrative, revenue motion, and ecosystem leverage.

  3. 03

    Resolve contradictions

    Findings are separated into supported facts, reasonable inferences, and important unknowns.

  4. 04

    Make the call

    A 60-minute readout delivers the decision memo, 30-day action plan, and explicit actions to avoid.

02

Evidence, not a founder questionnaire alone.

The inputs are deliberately small enough to review deeply and broad enough to expose cross-functional conflict.

Market evidence

Where can the company win?

Current ICP, customer interviews, win/loss patterns, pipeline mix, competitive context, and market constraints.

Narrative evidence

Why should the buyer care?

Website, pitch, demo story, sales materials, product claims, customer proof, and objections.

Revenue-motion evidence

How does demand become revenue?

Funnel stages, sales process, deal friction, handoffs, launch behavior, and resource allocation.

Ecosystem evidence

Where can leverage compound?

Technology dependencies, integrations, partners, co-sell motions, channels, and platform relationships.

Evidence boundary

Up to eight relevant artifacts are included. Do not send passwords, customer personal data, raw credentials, or confidential files with the initial application. A secure exchange method is agreed after fit is confirmed.

What you receive

A decision memo your leadership team can act on.

Every conclusion is connected to available evidence and labeled by confidence. Unknowns stay visible instead of being converted into false certainty.

Open the fictional sample memo
  1. 01
    Executive diagnosis

    The revenue-system bottleneck and why it matters now.

  2. 02
    Contradiction map

    Where market, message, motion, and ecosystem assumptions disagree.

  3. 03
    Decision and confidence

    The recommended call, supporting evidence, and important unknowns.

  4. 04
    30-day action plan

    Sequenced actions, owners, decision gates, and explicit “do not do” guidance.

  5. 05
    Readout and follow-up

    A 60-minute leadership readout and one 30-day outcome review.

03

A narrow fit by design.

The diagnostic is most useful when the product is real, the decision is imminent, and leadership is prepared to act on evidence.

Strong fit

Use the diagnostic when:

  • You lead a seed-to-Series B AI, data, or SaaS company.
  • A consequential GTM decision is due within 60 days.
  • The product has customers, active pipeline, or credible market evidence.
  • Product, Sales, Marketing, or Partnerships are operating from different assumptions.
  • The decision owner will participate in the kickoff and readout.
Not the right product

Do not use it for:

  • A generic marketing audit or maturity score.
  • Campaign production, lead generation, or sales outsourcing.
  • A company without a product or meaningful market evidence.
  • A broad transformation covering several unrelated decisions.
  • Validation of a decision leadership has already made and will not revisit.
Request the diagnostic

Start with the decision, not a sales call.

Complete the short application. It is delivered through the same secure server-side contact system used by Recacho Advisory; this page does not accept file uploads.

What happens next
  1. You receive a fit response within two business days.
  2. If the diagnostic fits, a short agreement and invoice follow.
  3. Work begins after payment, kickoff, and complete inputs.
Select the current revenue signals

Your information is used only to evaluate fit and respond to this application. Do not include credentials, customer personal data, or confidential files.

04

Operating terms.

A compact engagement with explicit boundaries.

When does the five-day clock start?

After payment, the kickoff, and receipt of the agreed evidence set. Missing inputs pause delivery rather than forcing unsupported conclusions.

How is confidential information handled?

No confidential files are submitted through this page. A secure exchange method, access scope, and deletion timing are agreed before evidence is shared.

Is this AI-generated advice?

No. Tools may assist organization and analysis, but Jason reviews the source evidence, owns every conclusion, and keeps confidence and unknowns visible.

What if the diagnostic is not the right fit?

You will receive a direct response before any agreement or invoice. A broader sprint or a different specialist may be the better answer.